Ad says drive less save more
Krish | Feb 2 2006

This new television commercial asks Oregonians to drive less, the campaign slogan is ‘drive less, save more’ And the campaign is worth $1.89 million. The drive sanctioned by the state legislature and financed by federal officials aims to reach to seven hundred thousand households in the region to lessen at least two drives in a week....less drive leads to what?...don’t get me wrong...its not about certain malfunction...its about ‘Ease congestion on Portland-area highways’



Via [Oregonlive]

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