Behind an everlasting kiss
sijo joseph | Nov 6 2009


Well, the whole world is watching you. The whole world is against you. But, that never bothers you. You are running towards your partner gracefully, in slow motion. Then you kiss. You are kissing your partner permanently. Then the world, the envious world, comes to separate both of you. It tries many ways to stop the kiss. But, nobody and nothing can prevent you. This is the power of a chewing gum.

This commercial for Topline kiss, developed by Del Campo Nazca Saatchi & Saatchi, attracts our attention with its humorous concept and meticulous execution.

Credits:

Advertising Agency: Del Campo Nazca Saatchi & Saatchi, Buenos Aires, Argentina

Creative Directors: Maxi Itzkoff, Mariano Serkin

Art Director: Ammiel Fazzari

Copywriters: Matias Eusebi, Javier Campopiano

Chief Creative Officers: Maxi Itzkoff, Mariano Serkin

Creative Director: Javier Campopiano

Creative Team: Ammiel Fazzari, Matías Eusebi

Account Director: Lorena Pascual

Account Executive: Jaime Vidal

Senior Agency Producer: Adrian Aspani

Agency Producers: Camilo Rojas, Paz Landeyro

Production Company: Casa Olga

Director: Guarna

Director of Photography: Hugo Colase

Executive Producer: Pedro Valente

Post production: Sastre

Music: CCCI – Fain Music

Via: Coloribus

(1) Comments Add your Comment

When emotions mingle with market, it becomes a successful ad. Such ads attract hearts.

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