
Well, the whole world is watching you. The whole world is against you. But, that never bothers you. You are running towards your partner gracefully, in slow motion. Then you kiss. You are kissing your partner permanently. Then the world, the envious world, comes to separate both of you. It tries many ways to stop the kiss. But, nobody and nothing can prevent you. This is the power of a chewing gum.
This commercial for Topline kiss, developed by Del Campo Nazca Saatchi & Saatchi, attracts our attention with its humorous concept and meticulous execution.
Credits:
Advertising Agency: Del Campo Nazca Saatchi & Saatchi, Buenos Aires, Argentina
Creative Directors: Maxi Itzkoff, Mariano Serkin
Art Director: Ammiel Fazzari
Copywriters: Matias Eusebi, Javier Campopiano
Chief Creative Officers: Maxi Itzkoff, Mariano Serkin
Creative Director: Javier Campopiano
Creative Team: Ammiel Fazzari, Matías Eusebi
Account Director: Lorena Pascual
Account Executive: Jaime Vidal
Senior Agency Producer: Adrian Aspani
Agency Producers: Camilo Rojas, Paz Landeyro
Production Company: Casa Olga
Director: Guarna
Director of Photography: Hugo Colase
Executive Producer: Pedro Valente
Post production: Sastre
Music: CCCI – Fain Music
Via: Coloribus
When emotions mingle with market, it becomes a successful ad. Such ads attract hearts.