We know that smoking is injurious to health. We have come across with many advertising effort against smoking . we saw a smoker’s bed without a copywriter. We saw how passive smoking kills, just like lethal weapons kill somebody. We watched how a defenseless man being beaten by an invisible force.now, we need more. Indeed, we need more efforts to make awareness among people to quite smoking. Here is such an effort from tobaccofreeflorida.
The ad, developed by Accentmarketing, Miami advices us- Your strength makes you unique. Don’t be pressured, be yourself, don’t let tobacco define you.
Effective art direction also makes this ad compelling.
CREDITS
Advertising Agency: Accentmarketing, Miami, USA
Creative Director: Juan Piedrahita
Art Director: Andres Henao
Copywriters: Daniel Stewart, Juan Piedrahita
Illustrator: Iancarlo Reyes
Photographer: Andres Hernandez
Via: Pixel pasta
