Lightness and style that’ll make you float in the skies! Add a little air of attitude to your life. That seems to be message of Lacoste’s new ad campaign with the punchline:

A little air on earth.

The picture of boys and girls floating with a lightness of being and confidence in the sky is quite imaginative and surreal. Clothesline, accessories, bags, colours and even bodyline of models look well balanced. Brand’s target is clearly the youth. Youth always dream to conquer the skies. Lacoste aims to soar high with this advertisement.

source:Pixelpasta300476