What better way to communicate a brand message than a literal manifestation of its USP!Glide Interdental has taken this rarely trodden path to create a compelling campaign that will undoubtedly realize its objective. Capturing attention wouldnt be a problem, with a giant pig ‘flossing’ itself between the interstices of neighboring buildings while carrying an id tag for dental floss. We are diehard fans of such ingenious brand communication tools. A clear winner!

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