Big Gulp is a big name with ice cream freaks and they surely know how to market their ever so refreshing products. Twenty eight years into the cold servings have made them an adorable brand and their latest introduction is the natural ice-cream flavour. The people at Oxygen Ad Agency, New Delhi, India, got to rub their hands on for the rose flavour ad and the agency has indeed thought smartly by depicting a chilling rose that reads ‘ice creams go natural’. The appealing part of the entire campaign is the image itself which clears the selling intent in a single go. No one could have done better with the picture, yet I wonder what a better background would have done to the image.

[Source: Pixelpasta]291613