The television commercial to promote Mazda MX-5 seems to be slightly bewildering, as the advertisement has just used the car to escape a weird location. However, setting aside the theme of the advertisement with specific relation to the product, the advertisement seems to be interesting. Moreover, the agency has attempted to create the advertisement on the theme, thriller. The execution of the idea seems to be limping a bit.
Via YouTube
Seems to me that the focus of this ad is the speed at which the roof closes. 12 seconds? Not bad. :)
Great. I like the design of the ads. It does emphasize the car itself and the bilstein shocks in the front view window of those cars.