This is a hilarious print advertising campaign asking interested candidate to apply for MBR. The campaign has taken a humorous take on the recruitment drive for various positions. The advertisement amusingly draws a funny and negative picture of the workers and then they announce their need. The advertisements have produced remarkably a very good example of rare creativity.
The campaign derives its strength from the copy around which the campaign actually revolves. The idea was to drive home the point that why they are in need of people for specific posts, which has been executed excellently.
The campaign the recruitment drive is evidently very well-structured, articulate and straight forward. The campaign was created by Alternative, Dubai, UAE.
Via Ads of the World
