If a picture can say a thousand words, then this incredible set of advertisement pictures probably are saying a thousand very scary words right now. A part of an ad campaign created by Thai agency Dentsu Y&R Bangkok for pain relief balm makers Harnn, the series actuates the tagline of the campaign in a rather gothicly vivid way. Taking a cue from the wriggly, sci-fi detector bugs from the Tom Cruise hit Minority Report, the print ads depict the company’s message of ‘Deep Relief’ rather literally leaving no room for doubt about just how deep the reach of their product is.
Gosh! Judging by their distraction value, I’m sure a lot of people will report their aches and pain having been cured just by looking at the ads!
Source: Coloribus
I don’t dare to go for this balm. It’s really scary. The way this ad presents this pain balm, i doubt if it is more effective than requirement. But thanks to the Thai ad agency Dentsu Y&R Bangkok for this novel deep-penetrating idea.
