This spot for State Street SPDR, developed by The Gate Worldwide, tries to educate the viewers about the need for ‘precision’ in investment. The spot, created in black&white, seems to be a bit dragging, though it doggedly tries to pursue the minds of target audience.

The spot shows the efforts of a cute pooch to attract his female friend. He tries to tempt the apparently disinterested female friend with many objects that he had collected by hook or by crook. The ad gives a message that precise investments will attract even the customer.

Via: adweek464053