Times Now campaign: The 'moot question'
Alpheus | Oct 10 2008

Yellow journalism has taken centerstage today. However, if we have to go by Times Now’s claim, all hope is not lost. The news channel’s latest campaign talks about asking the right questions and receiving the most appropriate answers. ‘Moot question’, as Times Now puts it, aims to address the most pressing issues in the right manner. Going by the group’s reputation, we can be sure it’s not just a campaign to draw attention. Even if that was the case, we must admit the visuals are spellbinding. And the admakers couldn’t have asked for anything better.

Source: Campaignindia

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