This is a highly creative spot from JWT/London for client Benadryl. The spot, which is named ‘war’, presents some unusual visuals with immaculate thinking from JWT guys.

We see nature, though appears beautiful at the beginning of this spot, turns violent. And we hear sounds of modern warfare. No cyclone, no tsunami, but watch how flowers and little plants become violent.

Yes. Then we realize that it’s a war on nature. But, what for? How those flowers and plants can become violent and harm us? Well, this is a war on allergy.

Indeed, the folks at JWT London have adopted a dare creative route.

Via: Adgabber457656